What a hair salon website needs

The checklist

1. Prices people can read

• Cuts, colour and treatments with a price or a 'from' price.
• One line on what makes colour cost more, such as length, thickness or extra time.
• Prices on the page itself, not in a PDF or a photo of your price board.

2. Booking

• A book button that stays in view on a phone and opens the booking app you already use.
• A call button for people who'd rather phone.
• Your cancellation and late arrival rules, short and friendly, before people book.

3. What you do

• Your treatments in plain words, from a quick trim to balayage, curls or a bridal updo.
• Photos of your own work, with permission from the clients in them.
• Who does what, and on which days.

4. Hours and location

• Opening hours, late evenings and Saturdays, plus holidays.
• Address, parking and public transport.
• A route link that opens in the visitor's own map app.

5. Small things that help

• Gift cards, if you sell them, and how to buy one.
• A link to your Instagram if that's where your newest work is.
• Real reviews only, with name, source and date.

Common mistakes

• No prices at all, so people phone to ask or don't bother.
• The booking link hidden at the bottom of the contact page.
• Opening hours that still show last summer's schedule.
• A slow site full of large photos that takes ages to load on a phone.

What it costs with me

Hosting and maintenance is optional: $25 a month for hosting, SSL, backups and an uptime check, or $49 a month with up to 1 hour of text and photo updates each month. Extra page $15, extra language $25. Prices in USD.

Delivery days start when the questionnaire, texts or notes and photos are complete. Going live on your domain depends on your DNS access.

The salon website page has the full package list and a fictional demo salon, Kapsalon Roodborst. The names, place and phone numbers in the demo are made up.